We don’t have to tell you how big podcast marketing has become, and it only continues to grow – studies show that 57% of Americans have listened to a podcast and 41% of those listen to podcasts on at [...] Read More
Just when you thought you were compliant for anything that could be thrown your way with GDPR, California turned up the heat with their own California Consumer Privacy Act (CCPA) that goes into effect[...] Read More
With spring in full swing, now is a great time to revisit your marketing plan, review your campaigns, and check your sales results. Not only is it a great chance to see what’s working and what isn’t, [...] Read More
Organizational growth is top of mind for any B2B company. This is certainly true for those whose sales productivity is decreasing. But positioning your company to thrive and not just survive in this f[...] Read More
Over the last several years, outbound marketing has gotten a bad reputation. Most marketers are aware that 57% of the purchase decision is already complete before the customer calls a sales rep (CEB) [...] Read More
The days are getting longer and the weather is getting warmer. What better way to enjoy your days than attending some of the top marketing and public relations events Atlanta has to offer? In keeping [...] Read More
The Last Jedi topped the box office in 2017, Beyoncé’s pregnancy Instagram got more than 11 million likes and researchers discovered a new continent on earth called Zealandia (for real). A lot happene[...] Read More
Buzzwords don’t generate leads or sell your product but we, as marketers, are bombarded with them every day. Inbound marketing, MQL, SQL, demand generation, ABM, and ROI – the list goes on. Marketing [...] Read More
Marsden Marketing is a B2B marketing and lead generation agency based in Atlanta, GA. We merge marketing know-how and technology-driven intelligence with creativity to achieve focused results. We deliver Marketing That Sells™.