<img alt="" src="https://secure.yirr5frog.com/148116.png" style="display:none;">

The Marsden Marketing Blog

Subscribe to Our Blog

Subscribe Here!

Posts about B2b Marketing



December, 20 2018

The Best of the 2018 Marsden Marketing Blog

B2B Marketing

As the end of 2018 quickly approaches, we find ourselves reflecting on the articles and posts we've written throughout the year. Looking back, we focused on a variety of topics within the broader scop[...] Read More

READ MORE
July, 26 2018

How to Build a Martech Stack + Template

Marketing Strategy B2B Marketing Digital Marketing

Considering what martech to leverage can feel a lot like going to the candy store. Everything looks good, and you may not be able to stop the compulsion of wanting to try everything out all at once. H[...] Read More

READ MORE
June, 14 2018

Marketing and Sales Alignment Starts With Vocabulary

Sales and Marketing B2B Marketing Digital Marketing

When I taught 8th grade Language Arts, I all too often had to take that tone with my students and remind them to “use their words.” I may not be in the classroom any longer, but I can still pull out t[...] Read More

READ MORE
May, 09 2018

Where does outbound marketing fit for B2B companies?

Marketing Strategy Integrated Campaign B2B Marketing

Over the last several years, outbound marketing has gotten a bad reputation. Most marketers are aware that 57% of the purchase decision is already complete before the customer calls a sales rep (CEB) [...] Read More

READ MORE
May, 03 2018

The Top 5 Marketing & PR Events to Attend in Atlanta this May

B2B Marketing

The days are getting longer and the weather is getting warmer. What better way to enjoy your days than attending some of the top marketing and public relations events Atlanta has to offer? In keeping [...] Read More

READ MORE
January, 05 2018

11 B2B Marketing Learnings You Might Have Missed in 2017

Demand Generation Content Marketing Digital Marketing B2B Marketing Inbound Marketing SEO Sales and Marketing

The Last Jedi topped the box office in 2017, Beyoncé’s pregnancy Instagram got more than 11 million likes and researchers discovered a new continent on earth called Zealandia (for real). A lot happene[...] Read More

READ MORE
September, 14 2017

What’s next in B2B Marketing? Q&A with Suzanne Moore

B2B Marketing Digital Marketing

Buzzwords don’t generate leads or sell your product but we, as marketers, are bombarded with them every day. Inbound marketing, MQL, SQL, demand generation, ABM, and ROI – the list goes on. Marketing [...] Read More

READ MORE
June, 08 2017

HubSpot’s State of Inbound 2017 - Getting to the “So What”

Inbound Marketing Marketing Strategy B2B Marketing

As inbound marketing inches closer to its 20-year milestone, it becomes ever more obvious that the evolution it started in marketing is still, well, evolving. The latest HubSpot State of Inbound 2017 [...] Read More

READ MORE
May, 30 2017

8 Reasons Why Branded PPC Campaigns Are Beneficial for B2B Brands

Paid Search B2B Marketing

If you’re not a Pay-Per-Click (PPC) guru, you might be asking yourself what is a branded keyword? It’s a keyword that contains your company name or one of the products or services unique to your busin[...] Read More

READ MORE
May, 16 2017

Lessons from the Kardashians in B2B Content Marketing

Content Marketing B2B Marketing

When you think of B2B content marketing, of course the first thing that comes to mind is WWTKD: What Would The Kardashians Do. Read More

READ MORE

From Twitter

Grow or Die: 

Build Your 2019 B2B Growth Plan 

Get the Guide
Marketing Agency in Atlanta, GA

Want More? We're always here!

Subscribe for notifications

OR

Talk to us