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Posts about Technology Optimization



November, 12 2020

How are CMOs Adjusting Their Budgets to Grow Revenue in 2021?

Marketing Strategy Technology Optimization

Uncertainty has been the theme for 2020, and it has touched all aspects of our job including how we adapt and modify our marketing strategies. The Gartner 2020 CMO Survey gives some great insights int[...] Read More

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April, 04 2019

Declutter Your MarTech Stack With an Audit

Marketing Strategy Technology Optimization

You've made it to the third blog of our series. Congratulations! So far we've shown you how to spruce up your website and prune your SEO. This week we're moving on to your MarTech Tools. We’ve entered[...] Read More

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July, 26 2018

How to Build a MarTech Stack + Template

Technology Optimization

Considering what martech to leverage can feel a lot like going to the candy store. Everything looks good, and you may not be able to stop the compulsion of wanting to try everything out all at once. H[...] Read More

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