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    Understanding Your Website Traffic Sources

    Written by Nadine Melo on April 16, 2020

    analyzing website traffic sourcesBefore getting started on developing your digital marketing strategy, it’s important to first understand where all your website traffic, leads, and clients are coming from.

    That’s because it’s vital pieces of information that show you how your audience is both visting your site and interacting with your information, and opportunities for where you might need to strengthen your reach.

    But if you don’t know what the main sources of your website traffic are, or what they mean, then developing said strategy becomes much more difficult. That’s why we’ve created this printable infographic to get you started.


    6 Website Traffic Sources You Need to Know

    When it comes to evaluating your website traffic, there are six categories you should be aware of:

    • Organic Traffic
    • Direct Traffic
    • Paid Traffic
    • Referral Traffic
    • Social Traffic
    • Email Marketing Traffic

    So, what are you waiting for? Click on the infographic below and start exploring these six website traffic sources.

    Infographic that helps you understand your website traffic sources


    Next Steps with Your Website Sources

    Now that you have a solid grasp of your website traffic sources, the next step is to start working on your digital marketing strategy. But before you jump in, take a look at these eight website conversion rate tips to make sure you are getting the most bang for your buck when trying to understand how to maximize your website traffic.


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    Topics: Marketing Technology and Analytics

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