I recently saw an article calling out the phrase “one size fits all” as a lie for - of all industries - hairnets.
And goodness knows if hairnets can’t be pushed into that one-size-fits-all box, something as complex as your customer relationship management (CRM) system surely can’t.
Like a good hairnet, the fit of your CRM should be top of mind (or head) for your organization. It should be able to contain everything that you put in it, but easy to get out what you want, when you want it. Clearly it must be strong yet flexible, and it should feel comfortable for whoever is in it.