Do you remember dating before modern technology? For most of us, it looked like spending a lot more time in bars and bookstores, sitting through a few awkward dinners, and, if we were desperate –  eve[...] Read More

Buzzwords don’t generate leads or sell your product but we, as marketers, are bombarded with them every day. Inbound marketing, MQL, SQL, demand generation, ABM, and ROI – the list goes on. Marketing [...] Read More

Fun fact: In 2011, Hubspot set the Guinness World Record for largest online marketing seminar.  Another fun fact: For about three months last year, I was submerged in a deep sea of webinars. A favorit[...] Read More

As 2017 continues to roll on, hopefully you’ve emerged from the sea of to-dos the beginning of the year brings and are back in the business of fishing for better ways to reel in new leads. We’d like t[...] Read More

If you're an avid reader of our blog, you may have caught some of our recent posts about getting your video program off the ground (and if you didn't, check them out now!) Why the focus on video marke[...] Read More

Let’s face it; just like your beloved vehicle, your inbound marketing program requires the occasional tune-up. Regularly scheduled maintenance is an integral part of running a successful and profitabl[...] Read More

“The “play” button is the most compelling action on the web.” – Convince & Convert Thanks to visual media sharing sites, like Vine, Instagram, Vimeo, YouTube, Facebook Live and Periscope, video bl[...] Read More

“Hey! It’s Lauren with Marsden – I’m going to go on mute.”  The unavoidable, meeting. It’s the bane of many workdays across many industries. Interrupted employees trek into small conference rooms to d[...] Read More

AUTOMATION. The denotation of the word is “the technique of making an apparatus, a process, or a system operate automatically.” (Merriam-Webster) Translation: The EASY button. The purpose of Marketing[...] Read More

Selecting projecting management software for your agency can feel a lot like walking into Home Depot for your first DIY project. You have your vision. You’ve done some research, watched some tutorials[...] Read More