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The Marsden Marketing Blog

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Erica Turner

Erica Turner

Erica is a Demand Gen Specialist at Marsden Marketing

Erica Turner

Erica Turner
Erica is a Demand Gen Specialist at Marsden Marketing

Posts by Erica Turner :

May, 13 2021

Say Goodbye to Third-Party Cookies – Learn How to Continue on Without Missing a Beat

Digital Marketing digital advertising

Chocolate chip. Macadamia nut. Shortbread. Most of us can agree that cookies are good for the soul. But today, we’re not talking about grandma’s decadent sweet treats. We’re talking about the cookies [...] Read More

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August, 13 2020

10 Metrics to Measure Lead Generation Success

Lead Generation

As a B2B marketer, finding ways to generate new leads comes with the job. Since content helps your visitors act, tracking metrics play a vital role in measuring lead generation success by monitoring t[...] Read More

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May, 28 2020

Landing Pages 101: Back to the Basics

B2B Marketing Inbound Marketing Demand Generation

Today, we’re getting back to the basics on landing pages. We’ve all seen marketers throw the term around without truly understanding its purpose or capabilities. We’re going to discuss the fundamental[...] Read More

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