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    Spring Cleaning, Part 1 of 4: Updating Website Content and SEO

    Written by Will Walker on April 11, 2017

    It's that time of year — time to dust off the cobwebs of your marketing program and give it an old-fashioned spring cleaning. This is the start of a four-part series, "Spring Cleaning." In this series, we'll explore the common aspects of a B2B demand generation plan, as well as the steps you can take to tidy-up and streamline plan strategy. 

    First up, the all-important website. Websites provide major curb appeal for businesses and are a primary tool for generating leads. Our first video details the annual updates you should schedule and tips for DIY upgrades to increase the impact of website marketing activities.

    SpringCleaning_WebsiteContent
     

    That's a wrap on part one! For more updates on video content to help create a sparkling marketing program, sign up for weekly updates from the Marsden Marketing Blog below.

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    Topics: Video, Video Marketing, Website Design

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