---
title: The Marsden Marketing Digital Marketing Blog | Digital Marketing (2)
description: Digital Marketing | Timely topics and trends from the B2B marketing and inbound marketing world. (2)
---

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# The Marsden Marketing Blog

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- [Demand Generation and ABM (41)](https://www.marsdenmarketing.com/blog/topic/demand-generation-and-abm)
- [Digital Marketing (35)](https://www.marsdenmarketing.com/blog/topic/digital-marketing)
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# Posts about Digital Marketing

<https://www.marsdenmarketing.com/blog/is-your-website-underperforming-answer-these-10-questions>

September, 19 2019

## [Is Your Website Underperforming? Answer These 10 Questions](https://www.marsdenmarketing.com/blog/is-your-website-underperforming-answer-these-10-questions)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing)

Websites today are more complex than ever before. They carry the weight of both messaging and SEO, and a hidden structure of tools designed to enhance analytics and promote lead generation. At least t[...][ Read More](https://www.marsdenmarketing.com/blog/is-your-website-underperforming-answer-these-10-questions)

[READ MORE](https://www.marsdenmarketing.com/blog/is-your-website-underperforming-answer-these-10-questions)

 1 Comment [Click here to read/write comments](https://www.marsdenmarketing.com/blog/is-your-website-underperforming-answer-these-10-questions#comments-listing)

<https://www.marsdenmarketing.com/blog/day-life-digital-marketing-intern>

June, 27 2019

## [A Day in the Life of a Digital Marketing Intern](https://www.marsdenmarketing.com/blog/day-life-digital-marketing-intern)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing) [Revenue Operations](https://www.marsdenmarketing.com/blog/topic/revenue-operations)

According to Google, a digital marketing internship looks a lot like this: Conducting industry research Assessing social media trends Compiling data Developing client content calendars While these tas[...][ Read More](https://www.marsdenmarketing.com/blog/day-life-digital-marketing-intern)

[READ MORE](https://www.marsdenmarketing.com/blog/day-life-digital-marketing-intern)

 0 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/day-life-digital-marketing-intern#comments-listing)

<https://www.marsdenmarketing.com/blog/linkedin-roadmap-b2b-advertising>

May, 16 2019

## [Are You Ready for LinkedIn's Latest Roadmap Release?](https://www.marsdenmarketing.com/blog/linkedin-roadmap-b2b-advertising)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing) [Demand Generation and ABM](https://www.marsdenmarketing.com/blog/topic/demand-generation-and-abm)

Marketers have been waiting patiently for the release of LinkedIn’s roadmap this year, and for good reason. For a while now, LinkedIn has been the secret sauce that has pushed the needle on B2B market[...][ Read More](https://www.marsdenmarketing.com/blog/linkedin-roadmap-b2b-advertising)

[READ MORE](https://www.marsdenmarketing.com/blog/linkedin-roadmap-b2b-advertising)

 0 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/linkedin-roadmap-b2b-advertising#comments-listing)

<https://www.marsdenmarketing.com/blog/b2b-companies-mobile-first-web-design>

February, 19 2019

## [Is Mobile-First Web Design Right for B2B Companies?](https://www.marsdenmarketing.com/blog/b2b-companies-mobile-first-web-design)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing)

Most B2B website traffic comes from desktop machines. But should that stop a B2B company from taking a mobile-first approach to their website design? Some B2B marketers say there's no need to spend ma[...][ Read More](https://www.marsdenmarketing.com/blog/b2b-companies-mobile-first-web-design)

[READ MORE](https://www.marsdenmarketing.com/blog/b2b-companies-mobile-first-web-design)

 1 Comment [Click here to read/write comments](https://www.marsdenmarketing.com/blog/b2b-companies-mobile-first-web-design#comments-listing)

<https://www.marsdenmarketing.com/blog/how-to-start-podcasting-b2b>

August, 30 2018

## [How to Start Your Own B2B Podcast](https://www.marsdenmarketing.com/blog/how-to-start-podcasting-b2b)

[Content Marketing](https://www.marsdenmarketing.com/blog/topic/content-marketing) [Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing)

When someone in your company says, “let’s start a podcast,” it’s often accompanied with uncertainty or an unsettling feeling. Questions rush to the forefront of your mind. Do we have the margin to sta[...][ Read More](https://www.marsdenmarketing.com/blog/how-to-start-podcasting-b2b)

[READ MORE](https://www.marsdenmarketing.com/blog/how-to-start-podcasting-b2b)

 2 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/how-to-start-podcasting-b2b#comments-listing)

<https://www.marsdenmarketing.com/blog/marketing-sales-alignment-starts-vocabulary>

June, 14 2018

## [Sales and Marketing Alignment Starts With Vocabulary](https://www.marsdenmarketing.com/blog/marketing-sales-alignment-starts-vocabulary)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing) [Revenue Operations](https://www.marsdenmarketing.com/blog/topic/revenue-operations)

When I taught 8th grade Language Arts, I all too often had to take that tone with my students and remind them to “use their words.” I may not be in the classroom any longer, but I can still pull out t[...][ Read More](https://www.marsdenmarketing.com/blog/marketing-sales-alignment-starts-vocabulary)

[READ MORE](https://www.marsdenmarketing.com/blog/marketing-sales-alignment-starts-vocabulary)

 0 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/marketing-sales-alignment-starts-vocabulary#comments-listing)

<https://www.marsdenmarketing.com/blog/how-to-analyze-your-b2b-website>

May, 16 2018

## [How to Analyze Your B2B Website](https://www.marsdenmarketing.com/blog/how-to-analyze-your-b2b-website)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing) [Branding and Design](https://www.marsdenmarketing.com/blog/topic/branding-and-design)

In B2B digital marketing, we find ourselves constantly analyzing websites. We believe that websites are the foundation of digital marketing programs and, therefore, are constantly taking notice of how[...][ Read More](https://www.marsdenmarketing.com/blog/how-to-analyze-your-b2b-website)

[READ MORE](https://www.marsdenmarketing.com/blog/how-to-analyze-your-b2b-website)

 0 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/how-to-analyze-your-b2b-website#comments-listing)

<https://www.marsdenmarketing.com/blog/seo-for-video-optimize-youtube-channel>

October, 05 2017

## [SEO for Video: How to Optimize Your YouTube Channel and Videos](https://www.marsdenmarketing.com/blog/seo-for-video-optimize-youtube-channel)

[Content Marketing](https://www.marsdenmarketing.com/blog/topic/content-marketing) [Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing)

I know what you’re thinking, how can you optimize a video when there’s no written content? Well, you can’t necessarily optimize a video’s content, but you can optimize your YouTube channel and other e[...][ Read More](https://www.marsdenmarketing.com/blog/seo-for-video-optimize-youtube-channel)

[READ MORE](https://www.marsdenmarketing.com/blog/seo-for-video-optimize-youtube-channel)

 1 Comment [Click here to read/write comments](https://www.marsdenmarketing.com/blog/seo-for-video-optimize-youtube-channel#comments-listing)

<https://www.marsdenmarketing.com/blog/whats-next-in-b2b-marketing>

September, 14 2017

## [What’s next in B2B Marketing? Q&A with Suzanne Moore](https://www.marsdenmarketing.com/blog/whats-next-in-b2b-marketing)

[B2B Marketing](https://www.marsdenmarketing.com/blog/topic/b2b-marketing) [Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing)

Buzzwords don’t generate leads or sell your product but we, as marketers, are bombarded with them every day. Inbound marketing, MQL, SQL, demand generation, ABM, and ROI – the list goes on. Marketing [...][ Read More](https://www.marsdenmarketing.com/blog/whats-next-in-b2b-marketing)

[READ MORE](https://www.marsdenmarketing.com/blog/whats-next-in-b2b-marketing)

 1 Comment [Click here to read/write comments](https://www.marsdenmarketing.com/blog/whats-next-in-b2b-marketing#comments-listing)

<https://www.marsdenmarketing.com/blog/is-account-based-marketing-right-for-b2b>

July, 28 2017

## [Is ABM Right for Your B2B Company?](https://www.marsdenmarketing.com/blog/is-account-based-marketing-right-for-b2b)

[Digital Marketing](https://www.marsdenmarketing.com/blog/topic/digital-marketing) [Demand Generation and ABM](https://www.marsdenmarketing.com/blog/topic/demand-generation-and-abm)

For B2B marketers, the hot new acronym is ABM (account-based marketing). In just a short time, it’s suddenly the Holy Grail that will solve everything.[ Read More](https://www.marsdenmarketing.com/blog/is-account-based-marketing-right-for-b2b)

[READ MORE](https://www.marsdenmarketing.com/blog/is-account-based-marketing-right-for-b2b)

 0 Comments [Click here to read/write comments](https://www.marsdenmarketing.com/blog/is-account-based-marketing-right-for-b2b#comments-listing)

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