General Data Protection Regulation (GDPR) goes into effect on May 25, 2018, and companies are trying to figure how this sweeping regulation affects their businesses. Even if you haven't started planni[...] Read More

What’s the secret to really enjoying your life? Find something you like and figure out how to get paid for it. That’s why I’m in digital marketing. I love what I do. I’ve spent almost a year now in my[...] Read More

Last week, we talked about pre-event marketing via the web, email, and social. This week’s blog discusses marketing strategies during and after your event to increase engagement and keep the excitemen[...] Read More

In what may be one of the greatest understatements ever, B2B events are a lot of work. Those who have managed events already know this; if you’re joining their ranks, you’re going to learn it fast. Ev[...] Read More

Welcome to Part One of our new video series, “A B2B Digital Marketing Feast.” This series will be broken up into five videos, all containing morsels of great info, but together will provide you with a[...] Read More

B2B video marketing has become a channel of communication that can’t be ignored anymore. The 2016 B2B marketing trends report said that videos have an effectiveness rating of 62%, which was more than [...] Read More